Privacy Policy

1. Information We Collect

When you use our website or services, we may collect the following types of information:

Personal Information

• Contact Information: Name, email address, phone number, business address
• Business Information: Company name, website URL, industry type
• Project Details: Information about your SEO needs, marketing goals, and preferences

Automatically Collected Information

• Usage Data: Pages visited, time spent on site, click-through rates
• Technical Data: IP address, browser type, device information, operating system
• Cookies: We use cookies to enhance user experience and analyze website performance

2. How We Use Your Information

We use your information for the following purposes:

• Service Delivery: Providing SEO services, website analysis, and digital marketing solutions
• Communication: Responding to inquiries, sending project updates, and providing customer support
• Marketing: Sending relevant information about our services (with your consent)
• Analytics: Understanding website usage to improve our services
• Legal Compliance: Meeting legal obligations and protecting our rights

3. Information Sharing

We do not sell, trade, or rent your personal information. We may share your information only in the following circumstances:

• Service Providers: Trusted third-party tools we use to deliver our services (Google Analytics, Zoho CRM, etc.)
• Legal Requirements: When required by law or to protect our rights and safety
• Business Transfers: In case of merger, acquisition, or sale of business assets
• With Your Consent: Any other sharing with your explicit permission

4. Third-Party Services

Our website and services integrate with various third-party platforms:

Analytics and Tracking

• Google Analytics: Website traffic analysis and user behavior tracking
• Facebook Pixel: Conversion tracking and advertising optimization
• Google Tag Manager: Managing marketing and analytics tags

Customer Relationship Management

• Zoho CRM: Contact management and customer communication
• Zoho Forms: Contact form submissions and lead collection

SEO and Marketing Tools

• SearchAtlas: SEO optimization and performance tracking
• PageSense: Website optimization and user experience analysis

5. Data Security

We implement appropriate security measures to protect your personal information:

• Encryption: Data transmission is encrypted using SSL/TLS protocols
• Access Controls: Limited access to personal information on a need-to-know basis
• Regular Updates: Security systems and software are regularly updated
• Secure Storage: Data is stored on secure servers with backup systems

6. Cookies and Tracking

We use cookies and similar technologies to:

• Remember your preferences and settings
• Analyze website performance and user behavior
• Provide personalized content and advertisements
• Enable social media features

You can control cookies through your browser settings, but disabling them may affect website functionality.

7. Your Rights

You have the following rights regarding your personal information:

• Access: Request copies of your personal data
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal data
• Portability: Request transfer of your data to another service
• Objection: Object to certain types of data processing
• Consent Withdrawal: Withdraw consent for data processing

8. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services and maintain our relationship
• Comply with legal obligations
• Resolve disputes and enforce agreements

Typically, we retain contact information for up to 7 years after our last interaction, unless you request earlier deletion.

9. Children's Privacy

Our services are not intended for individuals under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware that we have collected such information, we will take steps to delete it promptly.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data during such transfers, including:

• Standard contractual clauses approved by regulatory authorities
• Adequacy decisions by relevant data protection authorities
• Other legally recognized transfer mechanisms

11. Updates to This Policy

We may update this Privacy Policy from time to time. When we make changes, we will:

• Post the updated policy on this page
• Update the "Last updated" date at the top of the policy
• Notify you via email for significant changes (if you've provided your email)

We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

13. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected and how it's used
• Right to delete personal information
• Right to opt-out of the sale of personal information
• Right to non-discrimination for exercising your privacy rights

Note: We do not sell personal information to third parties.

14. European Privacy Rights (GDPR)

If you are in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR). Our legal basis for processing your data includes:

• Consent: You have given clear consent for processing
• Contract: Processing is necessary for our contract with you
• Legal Obligation: Processing is required by law
• Legitimate Interest: Processing is in our legitimate business interests